The MUVO Ultra Blonde Shampoo is a maximum strength formula that neutralises unwanted yellow and brassy tones, leaving hair supple and vibrant. Maximum strength formula removes yellow tones from blonde, bleached, grey and highlighted hair in minutes. Or, leave for longer to allow over-toning to take place for lilac and purple hues to appear. This hydrating formula leaves hair more manageable, prevents fading and adds shine. For perfect blonde haircare maintenance!